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STOCK Packaging Concept

Role

Concept, Design, Prototyping

Client

Stock Designs Pty Ltd

Credits

Creative Direction / Support: David Tatangelo

STOCK, a Melbourne-based watch brand, embodies minimalism in both its timepieces and packaging. I introduced a new packaging concept focusing on environmental consciousness, sustainability, and economic efficiency. This innovative design features colour-coded cardboard that complements each watch in the STOCK collection, creating a cohesive aesthetic. The commitment to eco-friendly materials reflects the brand's values, ensuring that the packaging is as thoughtfully designed as the watches themselves.

© 2025 by Annefleur Huijser

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